Bachelor of Business Administration (BBA) in Digital Marketing is a dynamic program blending business fundamentals with cutting-edge digital strategies. Students gain a comprehensive understanding of marketing principles, consumer behavior, and digital technologies. The curriculum covers social media, SEO, analytics, and e-commerce, preparing graduates for roles in the ever-evolving digital landscape. This degree equips students with the skills to navigate the digital marketing realm and drive business success in the modern, tech-driven marketplace.
Pass in 10+2 in any stream with minimum 50% (45% for SC/ST/OBC/SBC/Girls) marks in aggregate from CBSE / equivalent board
Fee Head | Indian (INR) | International (USD) |
Development Fee | 23750/- | 2500/- |
Tuition Fee | 71250/- | |
Administrative Fee | 15000/- | |
Annual Program Fee | 110000/- |
Shanti Education Society Scholarship | |||
Percentage in class 12th | Category 1 | Category 2 | Category 3 |
>=85% | 50% | 35% | 20% |
Between 75% to 84.99% | 35% | 20% | 5% |
Between 65% to 74.99 % | 20% | 5% | NA |
Between 60% to 64.99 % | 5% | NA | NA |
For all eligible girl candidates enrolling in the 2025-26 academic session will receive an additional 5% scholarship in first year only.
Scholarship Category | Scholarship |
Poornima University Gramin Shiksha Yojna ( From Adopted Gram Panchayats of Poornima University - 5 Students / Gram Panchayat ) | 100% on Tuition & Development Fee |
Pearls of Rajasthan Royals Foundation | 100% on Tuition & Development Fee |
Children of Martyrs & Gallantry Award Winners | 100% of Tuition Fee |
Children of Defence Personnel and Working Defence Personnels | 50% of Tuition Fee |
Spouse/ Children of Faculty & Staff of Poornima, JIET Group (Jodhpur) & Medipulse Hospital | 50% of Tuition Fee |
Spouse/ Sibling of Student/ Alumni of Poornima & JIET Group | 25% of Tuition Fee |
Alumni of Poornima & JIET Group | 25% of Tuition Fee |
Organized under the aegis | Category | Scholarship |
Sports federation or any sports association or Association of Indian Universities or MHRD or UGC of India or Abroad | Represented India in any championship at International Level competition | 100% |
Sports federation or any sports association or Association of Indian Universities or MHRD or UGC of India or Abroad | Among the first three position in National level competition | 100% |
Sports federation or any sports association or Association of Indian Universities or MHRD or UGC of India or Abroad | Represented State in any championship at National Level competition | 80% |
State Sports Championship / School Boards Tournaments | Among the first three positions in state level competition | 80% |
State Sports Championship / School Boards Tournaments | Represented District in any championship at State Level competition | 60% |
District Sport championship / Tournaments at District Level | Among the first three positions in district level competition | 40% |
District Sport championship / Tournaments at District Level | Represented town in any championship at district level competition | 20% |
Established by the Rajasthan State Legislature and approved by the University Grants Commission under Sections 2(f) and 12(B)
Maintained by Adsgrip